You’ll find thousands of growth hacking tips, but it’s an individual process. Something that works great for one company might not be effective for another. Usually, when a tips is published, it is already outdated!
I’ve compiled a list of 10 general growth hacking strategies you can consider as motivators for your growth hacking campaign.
What can you bring to your target audience? Research what your potential customers need the most.
For example, if you aim at growing your content potential, look for the questions many people ask but get few to no answers.
Or, if you plan to extend the list of your product features, don’t follow your competitors but look deeper. Find out what their users complain about, what pain points they have, and what they expect. That’s your chance to outperform other companies!
Ideally, find a growth hacker who will lead your team to greatness. But if you can’t, remember you can always find help contacting experts on professional platforms such as LinkedIn. Ask them questions about the issues you and your team face!
If you are writing a blog, incorporate expert quotes into your posts and cite pundits directly. This will strengthen your content, help you build meaningful contacts, and add awareness to your brand.
The more channels you use for growth hacking, the better. Social media is the house of millions of accounts that can spread the word about you in a blink of an eye. Use all of your social media accounts (Facebook, Instagram, LinkedIn, Twitter), cross-post, and embed social media posts on your website if they provide social proof.
Give your users a possibility to communicate not only with you but with each other. This way, you will turn your social media account into a community and add a sticky effect to your product and brand as a whole.
Whatever you’re selling, remember that nothing works better than visuals. Illustrations make the message easier to grasp and more memorable.
For example, while writing this article, I came across an interesting post about the importance of visuals and infographics. Here’s an excerpt from it:
Paradoxically, there were no visuals in the article. What if the statistics are served in a bit more attractive and memorable way?
