Copy of Email templates

Copy-writing

• Do not sound too salesy : your goal is to explore your target audience values, interests and goals not to show your product to trigger his attention
• Personalizing your content
• Right call-to-action
• Right length
• Link in the right place (no more than 2-3 hyperlinks by email)
• Make it light to unsubscribe ⇒ add a suppression list to preserve your sender reputation
• Right signature

Les meilleures pratiques commerciales pour personnaliser vos emails de prospection B2B | Salesdorado

Follow-up email

2 best follow up emails for scheduling interview

Resources