What is a good Proposal (1)

Goal

Formalize a convincing offer and get the deal !

Structure

1. Context

Brief summary on the intial situation, pain points and the prospect’s objectives.

1. Our proposal ⇒ our solution
2. Impacts and benefits
3. Prerequisites

The conditions both parts (the startup and the prospect) need to meet to have a successful journey/collaboration together.

1. Budget

Pricing and payment terms

5> Process onboarding / training etc.. 6> Culture page and customer logos to reassure.

Options:

• QA Session
• Presentation and references

Best pratices

• You need to build the sale proposal with your prospect (the champion - not the decision maker) so you are sure to adress every pain points and get the deal.